Update (5/2): The New York Post picks up on Drudge’s report.
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From the Drudge Report:
**EXCLUSIVE** MSNBC TO CHANGE ITS NAME, THE DRUDGE REPORT HAS LEARNED. THE ALL-NEWS CABLE NETWORK, WHICH WAS FOUNDED AS JOINT EFFORT BETWEEN MICROSOFT AND NBC, WILL SIMPLY BECOME ‘THE NBC NEWS CHANNEL’… TOP SOURCE EXPLAINS: ‘THE NEW NAME IS CLEANER, LESS CONFUSING… REPRESENTS THE PROGRAMMING’… DEVELOPING…
The other day a producer called me, and I thought I heard her say, “…from NBC News.”
If I’d blogged it then, I’d have the scoop instead of Drudge. Early birds and worms.








D’oh!
Comment by RepJ — 05.01.05 @ 7:46 pm
So I wonder … will CNBC be changing its name also? Hmmm.
Comment by Scott Ferguson — 05.01.05 @ 7:53 pm
350 D’ohs!!!
Comment by Andy — 05.01.05 @ 8:03 pm
Ah don’t feel down La Shawn .. if I was told that, I wouldn’t of thought much of it either.
Comment by Ian — 05.01.05 @ 8:09 pm
So, how did Atlanta go? I hope you had a great time.
Comment by Evon Bachaus — 05.01.05 @ 8:51 pm
Scooped by Drudge…oh well, i still come to LBC each day before heading to Drudge!!
Comment by El Cid — 05.02.05 @ 12:24 am
It’s about time…I’m sure they’ll turn that channel around 360 degrees.
BTW LaShawn, “I thought I heard her say, “…from NBC News.— Since NBC news already exists there is no scoop there. Had she followed it with “channel” however, there would have been a story.
Better luck next time.
Comment by Allan — 05.02.05 @ 1:38 am
Evon - I’ll post something later today about the conference.
Comment by La Shawn — 05.02.05 @ 7:07 am
La Shawn:
Instead of changing the name, they ought to change the management instead - by putting you in charge!
Comment by Mwalimu Daudi — 05.02.05 @ 9:47 am
Around the Blogosphere
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Trackback by JackLewis.net — 05.02.05 @ 9:54 am
I like how you’re transparent–you put your aspirations out there for your readers. We usually don’t get to see those kinds of “behind-the-scenes” attitudes of successful media people.
Comment by mj — 05.02.05 @ 11:01 am
Hi LaShawn,
I agree with mj in that your candor is so refreshing. You show your vulnerabiity, your disappointment, your highs and lows and seem to always be ‘just you’. Keep in up - a breath of fresh air in this world.
Ron
Comment by Ron — 05.02.05 @ 12:11 pm
No matter what they call themselves its still going to be the same amount of BS as before no matter what they say is all baloney.
Comment by firebird — 05.02.05 @ 2:41 pm
BSNBC
Comment by Larry — 05.02.05 @ 2:51 pm
At least, if this is true, they’ll be getting rid of the initials of the Beast of Redmond at the front of their name. Unfortunately, I can’t see the name change improving the content any.
Comment by Erbo — 05.02.05 @ 3:02 pm
They’re probably just sick of Rush (and others) referring to the network as PMSNBC.
Comment by AWG — 05.02.05 @ 4:10 pm
“I agree with mj in that your candor is so refreshing. You show your vulnerabiity, your disappointment, your highs and lows and seem to always be ‘just you’. Keep in up - a breath of fresh air in this world.”
I agree Ron. La Shawn is like the Oprey Winfrey of the blogosphere. Confident enough to be herself and tell others about it.
Comment by Jim R — 05.03.05 @ 1:03 am